Snowcial Overview
- Event has doubled attendance every year, reaching 150 attendees in 2011
- Primary partners: Vail Resorts, One to One Interactive, Harrah’s Entertainment
- Past sponsors: Saporro, Mashable, Storm Mountain Publishing, Gannett News
- Brands that attend: Google, Facebook, Microsoft, eBay, Comcast, Gowalla, REI, INRIX, Yahoo!, Nielsen, HP, Sprint
Past Snowcial Speakers
- MC Hammer: Recording artist, entrepreneur
- Rob Katz: CEO, Vail Resorts
- David Norton: CMO, Harrah’s Entertainment
- Dave Morin: CEO, Path
- Josh Williams: CEO, Gowalla
- Chris Elliott: Ombudsman, Nat’l Geo, Contributor, MSNBC, etc.
- Rich Beattie: Online Editor, Travel + Leisure
- Johnny Discala: johnnyjet.com
- Pete Blackshaw: Nielsen Media
Snowcial Buzz
- Daily Twitter audience: Over 2 million
- 10,700 search results for #snowcial in 1 month surrounding conference
- 482 Tweets during conference
- 66 check-ins on Gowalla
- 44 check-ins on Foursquare
- 1,000+ mentions in online press
- #snowcial hashtag used 3,396 times on Twitter in 2011
- 2,700+ event photos and videos loaded for online sharing
- 40+ blog posts and online articles
- Industries: Publishing, Ski Resorts, Marketing, Electronics, Social Media Services
Media Attendees
20 media attendees
- Travel + Leisure
- johnnyjet.com
- Wired
- TransWorld Business
- Freeskier
- SKI Magazine
- Frommer’s
- 7X7
- Sunset
- Reno Gazette Journal
Snowcial Sponsorship Opportunities
For sponsorship information, contact Heavenly Mountain Resort Director of Communications Russ Pecoraro at .
